Sony Electronics E-Commerce Platform

Key Contributions

• •Served as Frontend Architect for Sony Electronics' e-commerce properties
• •Led platform migrations for store.sony.com (consumer) and pro.sony.com (professional)
• •Architected the innovative VAIO configurator enabling build-to-order laptop customization
• •Designed interactive product configuration interface allowing customers to customize components
• •Established frontend architecture patterns for complex e-commerce interactions
• •Collaborated with product, design, and backend teams to deliver seamless shopping experiences
• •Optimized performance for high-traffic product launches and promotional events

Technologies